Group of women at a conference in front of a screen with the words "Keychange" in the background, some wearing conference badges.

WE BRING UNDERREPRESENTED GENDERS IN THE MUSIC INDUSTRY TO THE MAIN STAGE

Keychange U.S. is a charitable nonprofit championing gender equity and inclusion in the music industry. We take action through the Keychange U.S. Talent Development Program to empower women and gender expansive artists and music business professionals from around the country with mentoring, networking, professional development sessions, community building and showcase/speaking opportunities at partner festivals and conferences. Join the movement!

APPLICATIONS FOR THE 2025 TALENT DEVELOPMENT PROGRAM ARE NOW CLOSED!

Promotional poster for the KEYCHANGE U.S. 2025 Talent Development Program, featuring headshots of diverse women and information about the program, including application deadline of July 31, 2025, and program details such as mentorship, meetups, professional sessions, and community building.

The Keychange U.S. Talent Development Program is a six month career development program providing mentorship, community building, team meetups, and showcase or speaking opportunities to 20 women and gender expansive artists and innovators from around the country. Apply now from Friday June 20 through Thursday, July 31, 2025.

KEYCHANGE U.S. WINS MUSIC BIZZY AWARD

Three women standing together at an award ceremony, with a woman in the middle holding a glass award. The woman on the left is wearing a black outfit with decorative silver jewelry, the woman on the right is wearing a floral dress with a black blazer, and the woman in the middle is wearing a black tank top with specially designed pants, tattoos on her arms, and is smiling.

Keychange U.S. is honored to have won the Agent of Change Award at the 2024 Bizzy Awards presented by Music Biz Association! The Agent of Change Award is dedicated to a company that exemplifies a commitment to diversity, equity and inclusion in their hiring practices, executive development, and promotion structure. Special thanks to the Music Biz community for the support and congratulations to all of the other finalists and other organizations doing inspiring work.

ABOUT KEYCHANGE U.S.

A woman singing or speaking at a microphone on stage, standing behind a keyboard, wearing a black, shiny, dotted dress, with a dark background and stage lighting.

2023 Keychange U.S. Artist Piper Page performing at The Wavy Awards.

Photo: Lexi Yob @filmbyyobby

Keychange U.S. is a charitable non-profit organization championing gender equity and inclusion within the music industry. The global movement originated as Keychange in Europe in 2017 under the leadership of Vanessa Reed and the PRS Foundation (UK), Reeperbahn Festival (Germany), and Musikcentrum Öst (Sweden).

The Global Keychange Pledge boasts more than 700+ signatories across the music ecosystem globally. Each organization tailors the Pledge to demonstrate its authentic commitment towards gender equality.

The Talent Development Program is a 6 month career development program for women and gender expansive artists and music professionals and offers mentorship, team meet-ups, community building, virtual professional development sessions and showcase and speaking opportunities at partner festivals and conferences. On June 14th, 2022, Keychange U.S. launched with a generous contribution from Founding Sponsors Believe and TuneCore. Keychange U.S. is building on the global success of the movement to authentically develop a stronger, safer, and more inclusive U.S. music industry for all.

A woman with brown hair, bangs, and a bright smile, sitting outdoors with trees and a building in the background.

KEYCHANGE: THE U.S. EXPANSION

Keychange expanded to the U.S. in June of 2022! Proud sponsor of the U.S. developments, Andreea Gleeson, Keychange Ambassador and CEO of TuneCore shares:

“Keychange’s mission aligns with TuneCore and Believe’s fierce commitment to gender equality across our artist and employee communities. While the discrepancy that exists currently in the music industry has become more recognized, the barriers facing women and gender minorities are still there and remain poorly understood and unsolved.”